What changed once every variant was on the page

Upholstered beds across dozens of fabric collections, every size, every headboard height, a catalog matrix in the millions no camera could ever shoot. We built the beds as parametric 3D models and rendered the whole matrix with one consistent look, then put every combination live on the product page.

Custom outdoor kitchens sold across 40+ showrooms, each sale a long paper contract. We built the showroom POS on our catalogue engine: the configurator hands the build to the iPad by QR code, the customer signs and pays in the room or from their own browser, and the order lands in NetSuite. Live since April 2024.

Mitto Home sells on “feel the colour,” premium upholstered furniture bought almost entirely from a screen. We scan every fabric from the physical swatch, rebuild it as a physically accurate material, and render each piece from four angles: 54,000 4K images so far, and counting.

Buyers don't know collection names. They know "soft grey velvet for a hotel." MyBed's full range across 21 collections answers exactly that phrasing every day, in production, and shows the bed in the fabric the buyer asked for, from a matrix of 2.2 million prerendered visuals.

A garden office sells on being stood in, and lockdown removed every showroom and site visit at once. We put the building in the customer's own garden instead, at full size, through the phone they already had, with nothing to install. Live in three weeks by building the configurations up to 80% of buyers pick.

The HR Bank is an exercise bike that stores the electricity you pedal, and every one is ordered with its own frame material, colour and components. We built the configurator inside Tukas EV's PrestaShop store: the customer switches options on a 3D model, sees the shop's price as they go, and stands the finished bike in their room through the phone in their hand.

Elite HTS sells premium home theatre seating built to order, across four continents, with no showroom to visit. We wrote a script that turns any custom configuration into a placeable AR model in real time, something Sketchfab's own API still doesn't do, so a customer can stand their exact chair in their room from a phone, or scan a QR code from a desktop.

Lprint prints pouches and flexible packaging to order, from a single bag upwards, for craft producers and large brands alike. We built the Pouch Builder inside their WooCommerce store: the customer picks material, finish and add-ons on a 3D pouch, uploads their own artwork and sees it on the bag, has the file preflighted before it becomes an order, and can look at the finished pouch in AR from their phone.